For the Smart Money Cookie

Internet Marketing Secrets

Most successful Internet Marketers know That the most important
key ingredient to Making money online is having a tremendous
Sales copy.

The words and graphics displayed on the front Page of the
website entice the viewer to buy.

It is an art. It is swift marketing. The product itself could be
low in true value or even garbage. Nonetheless, the sales copy
promises the world And people buy it hook, line and sinker.

Marketers create a stellar sales copy for various Informational
products, such as wedding dresses, Barbeque recipes, back pain,
pets and so on.

The information is gathered for these products With a little
research. Often times, marketers Hire a ‘ghost writer’ to write
the Ebook for them.

They gather information from various sources, including Books
from the local library or book store. Marketers Gather
information from competing sites as well.

Its all put together and sold online. The sales copy Is the most
focused portion of the business. Marketers Give their product
away to other marketers for Testimonials that further increase
the power of the sales Copy.

The sales copy promises the world in a swift double talk
Strategic manner. It focuses on providing visuals, promises,
Answers to problems, and teasing. It also pulls what we call A
take away. If you do not get this product, you will be making A
huge mistake… in other words.

If you are looking into making some money online, the single
most important strategy to learn and master is “Sales Copy”…

Here are some basics to get you started in writing a stellar
sales copy:

1. Capture them right off the bat in your header. Post big font
in size 18 and be bold. Fortune comes to those who are bold!
Perhaps be controversial. 2. You need to use testimonials spread
out through out your sales page. Granted, this is taught all
over Internet Marketing World. However, I use them only on
occasion. 3. Confirm to your visitor that they are at the right
place. Confirm that they have made a very good decision to view
your site. Sell them on being a few steps away from what they
really, really need. 4. Create a differential point. What is it
that you have that nobody else has? What is your special
ingredient? What secret do you possess? What twist did you
figure out? What is your unique selling proposition? Why are you
different and better? 5. Tease them. Talk about how great it
will be when they have your product. Paint pictures in their
minds of everything that will take place after they have
purchased your product. 6. Write as you speak. Don’t write like
a robot or without any flair. You want to capture them and have
them speaking back to you in a way as they read your page. 7.
Offer “the rest of the story” or tools or bonuses or
mini-courses. In-order to receive this, they must join your
auto-responder. 8. Ask them questions. What if you… or Would
you… Get them involved. 9. Express that your product is easy.
Never sell that it is hard, takes a long time, requires many
painful hours… 10. Offer 100% guarantees. Take the risk out
of buying your product. Persuade that it is a no brainer. 11.
Take away the product. Express that it is painful not having it.
By not buying this product, they will continue to be lost or
have the wrong information. Create a little pain if they do not
buy. 12. Summarize your product and offering while closing them.
13. Continue to close them. Get them saying yes. Use words like;
isn’t it, wouldn’t it, shouldn’t it. In fact close them all the
way through your sales page. 14. Express to them that the only
other options are not even close to your product. There is
nowhere else on the planet to find these answers. 15. Create
urgency. The price is only good for 24 hours. The price is going
up. Get it now! 16. Close them and close them and close them
again. 17. Capture them on the auto-responder so that you can
continue to close them via emails.

All in all, sales copy will make or break your conversions and
success online. I hope this has been useful. I offer continued
secrets through my guru secret society newsletter.

How do you clean the hull on a boat when it is out of the water? As a boat cleaner or detailer there are ways to speed up the process of boat hull cleaning. It is important to do a perfect job if you are to later detail the boat or put wax on it. You must protect yourself and you will need safety equipment. First, you’ll want some protective equipment as you’ll be using some harsh acids to remove the algae growth that accumulates on the bottom of boats. Some very strong nitrile gloves, goggles, and/or respirator are all recommended. Here are some of the best places to buy safety equipment, we have used all these companies and they are all fast, responsive and knowledgeable:

http://www.hullsafety.com/products/index.htm

http://www.micronsafety.com/page2.html

http://www.polywater.com

http://www.ahsafety.com

http://www.alimed.com

Make sure that you keep any acid from splashing up on your skin. First-aid eye kits can be purchased at: Wal*Mart, Target, ACE Hardware, K-Mart, etc. You should have a first aid kit with eye flushing fluid with you if you are going to use muratic acid or acetone. For more information on this please go to:

http://www.chargar.com/ab.htmOSHA

You’ll also want to do this in an approved area where runoff can either be reclaimed using a vacu-boom system or where it can go into an approved waste area. To do a bottom wash for a boat on a trailer or on a hoist, try to get to the boat as soon as it comes out of the water. It is against the law to allow wash waste water to enter a storm drain as chances are it leads directly back to the ocean or the lake.

“Lance Winslow” - Online Think Tank forum board. If you have innovative thoughts and unique perspectives, come think with Lance; www.WorldThinkTank.net/wttbbs/

Today’s parents have more options available to them when it comes to finding and purchasing clothes and other items for their babies than ever before. With the advent of the internet, shopping for baby clothes has never been easier as there are numerous online retailers that can provide almost anything a parent needs. What follows are some of the best web sites for buying baby clothes online.

Discount Baby Clothes

Not surprisingly, some of the best physical discount stores that carry baby clothes are also some of the best online retailers. When looking for baby duds at an acceptable price the kings online are Wal-Mart, Target, and Kmart. Each company offers direct sales from their web site, have pretty much everything you could need in terms of baby clothing and layette needs, and offer it all at prices that won’t make you spit up your Isomil formula. Each offers clearance items and baby registry services as well. Other good sites with slightly higher, but still mid-range, pricing belong to Old Navy and Land’s End.

Designer Baby Clothes

For the parent that wants to dress little Kelly or Clay with a bit more pizzazz and who doesn’t mind paying considerably more to do so there is E-Luxury, a site that offers the full line of Baby Dior products and the direct web sites of several other designers who deal in baby clothing. Baby Phat has their own site as does Anne Geddes who recently launched a line of her own baby wear based on her famous photographs. If you’re looking to shop for as much as possible under one electronic roof there is Chic Baby Boutique, who carries most of the Mak the Yak and Baby Om clothing lines.

Let Your Browser do the Walking

There are literally hundreds of other web sites out there that offer baby clothes at all price ranges and designed to meet all specifications. If you’re interested in organically grown cotton, there’s a site that specializes in baby clothing made from those fibers. If you want punk rock designs on your baby’s T-shirts, there are sites that offer just that! There are sites that offer political slogans on baby sized clothing, “alternative’ baby clothing, and sites for baby & toddler tuxedos and evening gowns. If you can imagine it, you can probably find it somewhere on the internet where there is someone just waiting to sell it to you.

Kirsten Hawkins is a baby and parenting expert specializing new mothers and single parent issues. Visit www.babyhelp411.com/ for more information on how to raising healthy, happy children.

I know! I know! Everybody and his dog has probably been telling you that email marketing is dead. Many people predicted that spam would be the death of email marketing. That blogs and RSS feeds would take over.

Well, if you’ve noticed, it just ain’t so. It just hasn’t happened. Sure Blogs and RSS feeds are important and should be a part of your internet marketing strategy but they just can’t compete with email marketing when it comes to sales and marketing. Email marketing is still king of the internet.

Think about it, how do you get people to your blogs? I’m talking return visitors! You’re probably getting your visitors to opt-in to your list so that you can send them an email reminder whenever you add something to your blog.

Email marketing through publishing an ezine and sending it to your opt-in list is extremely profitable, even if you have a small list. The nature of ezine publishing creates loyal readers and highly responsive buyers for your products and services.

Why is email marketing such a powerful marketing strategy:

- the majority of people check their email every day

- there is a significant savings in time and money

- millions of people subscribe to get information that they are interested in

- increases customer loyalty because of frequent contacts

- email builds your brand

If you have a responsive opt-in list then the potential for email marketing profits is enormous. Thousands of successful internet marketers can’t be wrong when they say “The Money Is In The List.”

Build your responsive, opt-in list. Send them useful and informative information in your newsletter. Find out what they want. Find that product or service. Offer it to your list. Then do it again and again.

Email Marketing is still King!

Lewis Leake is the webmaster of http://www.emailcash.com where you will find articles, product reviews and resources to help you develop successful email marketing strategies.